RAPID + TCT 2019
Taking place in Detroit, MI, Rapid + TCT is the largest trade show conference for additive manufacturing and 3D printing drawing 9000 manufacturing professionals and spanning a 112,200 sq. ft. show floor with a record-high 434 exhibiting companies.
Premier Event Technology streamed and recorded the general session event, and also recorded and packaged all the breakout presentations so Rapid + TCT could sell a digital package to be viewed later.
Premier Event Technology streamed and recorded the general session event, and also recorded and packaged all the breakout presentations so Rapid + TCT could sell a digital package to be viewed later.
CHALLENGES
We were challenged with producing creative opening modules for each day that could be streamed to remote audiences and combined into an overall digital package sold after the event. We were able to tie in all of the breakouts and show floor presentations into a single broadcast that could be navigated by the end user. With budget in mind, we created a process that recorded the presenter and live content in real time, saving on post-production costs.RESULT
2019 was labeled “the best Rapid +TCT event to date.” We were able to save money in both labor and editing time and deliver a full digital package two weeks earlier than previous years, allowing for content to have a higher sense of relevancy. Estimated viewership was in excess of 3000 additional views.
